In 2025, used car dealerships need digital tools that adapt to their pace, workload and sales strategy. Two very different, but highly specialised, solutions are Dealcar and Walcu. In this article we analyse their differences to help you choose the most suitable option for your needs.
What are Dealcar and Walcu?
Dealcar is an all-in-one cloud suite that allows you to manage stock, publish to portals, work with CRM, generate contracts and invoices, have your own website and operate from a mobile app.
Walcu, on the other hand, is the most specialised CRM in the automotive sector. It is designed to maximise sales efficiency, automate communication with leads and optimise conversion. It does not offer other functions outside the CRM scope, but what it does, it does very well.
Comparison table: Dealcar vs Walcu
Feature | Dealcar | Walcu |
|---|---|---|
Specialised automotive CRM | Highly effective lead manager, integrated with the rest of the modules | ✨ One of the best automotive CRMs: total focus on lead management and conversion |
Marketing automation | Does not include campaigns or automated tasks | Automatic communications by email, SMS, WhatsApp, calls |
Stock manager | Advanced: costs, REBU, documents, AI photos | Not included |
Publishing to portals | Included: premium portals, Google VLA, social media | Not available |
Invoicing and contracts | Included and customisable from day one | Not available |
Own website | Included, set up by Dealcar | Not included |
Mobile app | ✔️ Available on iOS and Android (native) | Available, but not a native app |
Estimated monthly price | From €59/month depending on needs | From €197/month for CRM + automations |
Initial implementation | Included | One-off payment of €531 for setup |
Product structure | Connected all-in-one suite | 100% lead-focused CRM solution, with module-based pricing |
Walcu's strengths: the best pure CRM in the sector
Walcu has earned its place as the most specialised automotive CRM. Its strength lies in automating communication with leads and sales funnel visibility. It also allows automatic messages to be sent through key channels (WhatsApp, email, calls, SMS), making it ideal for sales teams looking for efficiency.
If your main need is to improve lead conversion, the sales team and its follow-up, Walcu can be an excellent choice.
Dealcar's strengths: the complete solution
Dealcar not only includes a functional CRM with a very good lead manager, but also offers:
In-depth inventory management (REBU, costs, documents)
Publishing to portals and digital channels
Generation of customisable contracts and invoices
Website included, with no need for external providers
Native mobile app to manage the business from anywhere
Everything is connected and in the cloud, which makes it easier to use and avoids additional integration costs.
Support and setup
Dealcar stands out for its agile onboarding and support in under 2 minutes from the app. In the case of Walcu, the initial implementation costs €531 and requires configuration of the different channels.
Conclusion: which should you choose?
Choose Walcu if your absolute priority is sales management and lead automation. As a CRM, it is a benchmark.
Choose Dealcar if you want to manage the entire dealership from a single platform, including sales, stock, website, invoicing and CRM.
Both are good tools, but they serve different purposes. The choice will depend on what your real needs are today.
Frequently asked questions (FAQ)
Is Walcu a better CRM than Dealcar?
For specific CRM features, yes: Walcu is much more specialised. However, Dealcar includes an effective CRM with a very good lead manager within its complete suite.
Can I automate WhatsApp and SMS with Dealcar?
No, at present Dealcar does not offer campaign or task automation. Walcu does allow it in an advanced way.
Which is more economical?
Dealcar starts from €59/month. Walcu has an estimated cost of €197/month including the channels and basic features.
Does Walcu include a website, contracts or invoicing?
No, Walcu is CRM only. Dealcar does include those functions.
Is it possible to integrate both?
It will depend on the technology stack and available APIs. Dealcar already includes CRM, but some companies might use both if they only want to take advantage of Walcu's sales strength.
